I lead product design focused on clarity, decision-making, and outcomes. That means defining direction, resolving ambiguity, and ensuring what we build creates user affinity and exceeds business goal expectations..
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Over 22 years, I’ve worked across web, mobile, and complex platform experiences, partnering with teams at companies like PGA TOUR, PwC, JetBlue, T-Mobile, and Pokémon. My experience spans multiple industries, but the focus has remained the same: simplify complexity and deliver products that scale.
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Most recently, as Product Design Director at Star Atlas, I led product design for a large-scale web and Unreal Engine experience at the intersection of gaming, blockchain, and immersive systems.